Short Answer
GEO differs from traditional SEO by optimizing content for AI-generated answers rather than search engine rankings.
Primary Focus
Traditional SEO prioritizes keywords, backlinks, and rankings.
GEO prioritizes clarity, structured answers, and semantic understanding.
Output Format
SEO targets blue links.
GEO targets AI summaries, citations, and zero-click answers.
Key Difference
SEO optimizes for humans navigating search results.
GEO optimizes for AI systems generating direct responses.